MelBelle

About Us (Australia Office)

Australia Office (Sourcing & Export)

We carefully select authentic Australian products, verify freshness and batch/expiry dates, and export them to Sri Lanka. Every shipment prioritises fresh stock with the longest possible expiry.

Sourcing: Reputable Australian brands/distributors only—no grey market.

Handling: Protective, export-ready packing to preserve product quality.

Outcome: Authentic Australian stock delivered to Sri Lanka with maximum shelf life.

MILESTONES

  • 2025

    Sri Lanka Scale-Up

    Add a Colombo 3PL for faster SLAs, publish “100% Genuine—Imported from Australia”

  • 2025

    Sri Lanka Soft Launch

    Go live with melbelle.lk (LKR pricing), enable local payments and nationwide delivery, start influencer seeding and promo bundles.

  • 2024

    Cross-Border Readiness

    Map Sri Lanka import process (HS codes, duties, labeling), test a pilot shipment, and build a landed-cost calculator.

  • 2024

    Australia: Online Launch

    Launch the AU store and fulfillment (order flow, 24-hour dispatch, returns SOPs).

  • 2023

    Australia: Concept

    Validate demand, shortlist SKUs, lock in Australian suppliers, and define quality/packaging standards.

MILESTONES

Your beauty journey is
our journey

Join us, explore our handpicked selection of products, and let’s embark on a radiant experience together.