Sri Lankan Office (Online Operations)
We are a digital-first operation with no physical showroom or walk-in service. Our team manages customer support, order processing, and after-sales care entirely online. Every product we sell is genuinely imported from Australia, sourced through trusted channels to guarantee authenticity. Orders are packed and dispatched through our approved logistics partners for island-wide delivery.
For all enquiries—including product information, orders, returns, and partnerships—please reach us via our website contact form or our verified social media pages.
MILESTONES
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2025
Sri Lanka Scale-Up
Add a Colombo 3PL for faster SLAs, publish “100% Genuine—Imported from Australia”
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2025
Sri Lanka Soft Launch
Go live with melbelle.lk (LKR pricing), enable local payments and nationwide delivery, start influencer seeding and promo bundles.
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2024
Cross-Border Readiness
Map Sri Lanka import process (HS codes, duties, labeling), test a pilot shipment, and build a landed-cost calculator.
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2024
Australia: Online Launch
Launch the AU store and fulfillment (order flow, 24-hour dispatch, returns SOPs).
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2023
Australia: Concept
Validate demand, shortlist SKUs, lock in Australian suppliers, and define quality/packaging standards.
MILESTONES
Your beauty journey is
our journey
Join us, explore our handpicked selection of products, and let’s embark on a radiant experience together.